Privacy Policy
At Evergreen Marriage and Family Counseling Services, Corp. (doing business as The Practice at Evergreen), we value your privacy and want you to understand how we gather, utilize, and distribute data about you (our customer(s)).
This Privacy Policy (“Policy”) covers our data collection methods and outlines your rights to access, correct, or limit our use of your personal information. Unless stated otherwise, this Policy is applicable when you visit or use the Company's website and our social media channels, and related platforms.
By utilizing the Platforms, you consent to the terms of this Policy, our Terms of Service and any other agreement governing your use of our Platforms. If you do not agree with the terms and conditions outlined in these Agreements, refrain from using our Platforms.
1. Email Confidentiality Notice
Confidentiality Notice: Any e-mail message(s), including any attachments, is for the sole use of the intended recipient(s) and may contain confidential and privileged information. Any unauthorized review, use, disclosure or distribution is prohibited. If you are not the addressee indicated in this message (or responsible for delivery of the message to such person), please contact the sender by reply e-mail and destroy all copies of the communication and any attachments.
2. The Information We Collect
We collect the information you provide directly to us. For example, we collect information when you create an online account, sign up to receive our emails, communicate with us on the Platforms or via third-party sites, or request our services. The type of information we may collect includes your:
name
email address
zip code
billing address
shipping address
phone number
payment card information
products ordered
request for services date
demographic information
any other information you choose to provide
b. Automatically Collected Information through Tracking Technologies
When you visit or use the Platforms, we may use cookies, pixels, tags, web beacons, and other tracking technologies to collect information about your browsing and purchasing behavior. The type of information we may collect includes:
type of browser you use
type of computer you use
access times
pages viewed
time spent on pages
links clicked
your IP address
technical information about your means of connection to this website such as the operating systems and the Internet service providers utilized
search terms you use on this website
the referring link through which you accessed the Site
conversion information
3. What We Use Your Information For
We use collected information in a variety of ways, including:
analyze website performance
track user patterns
provide the products and services you request;
process transactions and send you related information (i.e., confirmations and receipts);
respond to your comments, questions, and requests and provide customer service;
communicate with you about products, services, offers, and promotions, and provide news and information we think will be of interest to you;
send you technical notices, updates, security alerts, and support and administrative messages;
better tailor our Platforms to your interests and needs;
carry out profiling activities in order to learn more about you; and
offer you tailored advertising based on your behavior on our Platforms.
4. Who We Share Your Information With
Publicly Shared Information
Any information that you voluntarily choose to share in a public (not PRIVATE) area of our Platforms will be available to anyone who has access to that content. Examples of public content you leave: posting a comment to a blog post or leaving a review for us online. Examples of private information exclude any and all protected health information you share in your intake paperwork or in therapy sessions. That content is not shared.
To Company Employees and Contractors
We may share your personal information within the Company with our employees in order to deliver our services to you.
Third-Party Service Providers
We use HIPAA BAA-compliant third-party service providers to collect and process personal information from or about you on our behalf. Examples include hosting customer accounts, processing credit card payments, and collecting customer research or satisfaction surveys. They have access to the personal information needed to perform their functions and all have signed HIPAA BAA’s (Business Associate Agreements that safeguard protected health information).
Online Advertising Services
We use third-party advertising services to deliver advertising about our services on our Platforms, as well as on other websites and applications you use. The ads may be based on information we have collected (as outlined above) and information these advertising providers know about you based on their tracking data. The ads can be based on your recent activity or activity over time and across other sites and services and may be tailored to your interests.
Analytic Services
We use third-party browsers and mobile analytics services, like Google Analytics, on the Platforms. These services use tools to help us analyze your use of the Platforms, including information like the third-party website you arrive from, how often you visit, events within the Platforms, usage and performance data, and purchasing behavior. We use this data to improve the Platforms and provide information, products, and services that may be of interest to you.
Law Enforcement, Legal Process, and Compliance
We may disclose personal information about you (1) if we are required or permitted to do so by applicable law or legal process (such as a court order or subpoena), (2) to law enforcement authorities or other government officials to comply with a legitimate legal request, (3) when we believe disclosure is necessary to prevent physical harm or financial loss, (4) to establish, exercise or defend our legal rights, (5) in connection with an investigation of suspected or actual fraud or illegal activity or (6) otherwise with your consent.
Change of Ownership
We reserve the right to transfer to relevant third parties any information we have about you in the event of a potential or actual sale or transfer of all or a portion of our business or assets (including in the event of a merger, acquisition, joint venture, reorganization, divestiture, dissolution or liquidation) or other business combination. In such a case, we will require the relevant third parties to provide comparable levels of protection as we provide with respect to the information we share.
5. Keeping Your Information Secure
We have appropriate security measures in place to prevent personal information from being accidentally lost, used or accessed in an unauthorized way. We limit access to your personal information to those who have a genuine business need to know it. Those processing your information will do so only in an authorized manner and are subject to a duty of confidentiality.
We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.
The transmission of information via the internet or email is not completely secure. Although we will do our best to protect your personal information, we cannot guarantee the security of your information transmitted through the Platforms or over email; any transmission is at your own risk.
Email Confidentiality Notice
Confidentiality Notice: Any email message(s), along with any attachments, is intended solely for the recipient(s) and may contain confidential and privileged information. Unauthorized review, use, disclosure, or distribution is strictly prohibited. If you are not the intended recipient (or responsible for delivering the message to them), please contact the sender via reply email and delete all copies of the communication and any attachments.
The Information We Collect
Information You Provide Us
We gather information directly provided by you. This includes when you create an online account, subscribe to receive our emails, interact with us on the Platforms or through third-party social media platforms, or purchase our services. The information may include your:
name
email address
zip code
billing address
shipping address
phone number
payment card details
ordered products
purchase date
demographic details
any additional information you choose to share
Automatically Collected Information through Tracking Technologies
During your visit or use of the Platforms, we may employ cookies, pixels, tags, web beacons, and other tracking technologies to gather data on your browsing and purchasing behavior. The collected information may encompass:
type of browser and computer used
access times
viewed pages
time spent on pages
clicked links
IP address
technical details about your connection to the website (such as operating systems and Internet service providers)
search terms used on the website
the referring link that led you to the Site
conversion information
What We Use Your Information For
We utilize the gathered information in various ways, including:
analyzing website performance
tracking user patterns
providing requested products and services
processing transactions and sending related information (e.g., confirmations and receipts)
responding to comments, questions, and requests, and offering customer service
communicating about products, services, offers, promotions, and relevant news
sending technical notices, updates, security alerts, and support messages
customizing the Platforms to match your interests and requirements better
conducting profiling activities to understand you better
delivering personalized advertising based on your behavior on our Platforms
Who We Share Your Information With
Publicly Shared Information
Any information voluntarily shared in a public area of our Platforms will be accessible to anyone with access to that content. This excludes any protected health information shared in your paperwork or therapy sessions.
To Company Employees and Contractors
We may share your personal information within the Company with our employees to provide our services and products.
Third-Party Service Providers
We engage HIPAA BAA-compliant third-party service providers to collect and process personal information on our behalf, ensuring they have signed HIPAA BAA’s to safeguard protected health information.
Online Advertising Services
We use third-party advertising services to display ads about our products on our Platforms as well as other websites and applications, tailoring ads based on collected information and the providers' tracking data.
Analytic Services
Third-party browsers and mobile analytics services, like Google Analytics, help us analyze your Platform usage to enhance our services and provide relevant information, products, and services.
Law Enforcement, Legal Process, and Compliance
We may disclose your personal information as required or permitted by law, legal processes, or to comply with legitimate legal requests, safeguard physical harm or financial loss, establish legal rights, investigate fraud or illegal activities, or with your consent.
Change of Ownership
In the event of a potential or actual sale or transfer of our business or assets, we reserve the right to transfer your information to relevant third parties, ensuring comparable protection levels are maintained.
Keeping Your Information Secure
We implement appropriate security measures to prevent unauthorized access, use, or loss of personal information. Access to your information is limited to those with a genuine business need, processed in a confidential manner.
We have procedures to address suspected data security breaches and will notify you and relevant regulators if legally required. While we strive to protect your information, transmission through the internet or email carries inherent risks.
Under the General Data Protection Regulation, you have several essential rights at no cost. However, we may have legal grounds to decline your request for each right. If this happens, we will inform you accordingly. In summary, your rights include:
Ensuring fair information processing and transparency in how we handle your personal data.
Accessing your personal information and other additional details covered in this Policy.
Requesting corrections to any inaccuracies in your data held by us.
Asking for the deletion of personal information about you in specific circumstances.
Receiving your provided personal data in a structured, commonly used, and machine-readable format and having the option to transmit this data to a third party in certain situations.
Objecting at any time to the processing of your personal information for direct marketing.
Objecting to automated decisions impacting you significantly.
Objecting in other specific situations to our ongoing processing of your personal information.
Limiting our processing of your personal data in certain situations.
For more details on these rights and when they apply, refer to the UK Information Commissioner’s Office (ICO) guidance on individuals' rights under the General Data Protection Regulation.
To exercise your rights:
Reach out to us via email, phone, or mail (details in “How to Contact Us”).
Provide sufficient information for identification.
Present proof of identity and address.
Offer adequate information related to your request.
If you wish to unsubscribe from our email marketing, use the unsubscribe link in our emails or reply "stop." For cookies and "Do Not Track" signals, most web browsers accept cookies by default, but you can adjust your settings to reject them. Visit http://www.allaboutcookies.org for more on managing cookies.
Some web browsers support Do Not Track technology; learn more at http://www.allaboutdnt.org/.
When it comes to information from third parties, manage data received from social media or other third parties following their instructions to update details and privacy settings. Our data collection is governed by this Policy while third-party data collection follows their privacy practices.
The Platforms may feature links to third-party websites and services. Any data shared on these sites is subject to their privacy and security policies, not ours. Understand the policies of third parties before sharing information.
For us to offer products and services, your data will be stored and processed in the United States. Third-party data processors follow their policies, practices, and local laws for data capture, transfer, storage, and processing.
We retain your information as long as your account is active, to meet legal obligations, settle disputes, and enforce agreements. Non-engaged non-customer email subscribers are removed after 180+ days. Contact us for data deletion.
Minors should not use the Platforms. If we unintentionally collect data from a minor, we will delete it upon request. Parents can request data removal for minors by contacting us.
We may update this Policy periodically, notifying you of changes by revising the date and providing additional notice when necessary. Stay informed about our practices by reviewing this Policy regularly.
For inquiries about this Privacy Policy or your data, contact:
Amy Harper, CEO/Owner of Evergreen Marriage and Family Counseling Services, Corp. at (209)742-5080 ext. 2 or aharper@evergreencounselingco.com or PO Box 62, Mariposa, Ca. 95338.
Updated: December 11,, 2024